Big Footprint is happy to announce the addition of a new team member, Tom Burkart, as a Senior Manager, Paid Media.

Tom is an expert in high-performance Paid Search, marketing strategy and client service. He is laser focused on ROAS (return on ad spend) as he develops and implements big ideas for customer engagement, ecommerce, and offline sales. He has proven expertise honing the best combinations of multi-platform media programs that deliver revenue growth for clients across traditional search, shopping, and video.

Tom brings over 18 years’ experience as a digital marketer since graduating from the University of Wisconsin-Madison’s School of Journalism and Strategic Communications in 2005.  Tom started his career at Starcom USA, one of the leading media agencies in the world and a division of Publicis Groupe, working on large, complex accounts including P&G and Kraft.

Since then, he has driven advertising sales results at Pandora Internet Radio, BrightRoll Video Network and other venture-capital backed startups.  His contributions have guided successful high-profile IPOs and acquisitions, including of Meebo, Inc which is now part of Google/Alphabet.

He is happy to be back in the agency world and delighting clients with his collaborative spirit and tireless dedication to data-driven results.

Welcome to the team, Tom!